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Brandon Canonica

Senior Finance Writer

Education

BA, English, University of Washington

About

Brandon is a finance writer and content strategist for ComparisonAdviser. For the past three years, he's written about a variety of topics in the industry, such as insurance, financial advisors, and investing. He specializes in creating detailed, helpful content to assist and inform readers. Brandon is also a co-founder and the COO of RateSonic, a website educating consumers about insurance.

Articles by Brandon Canonica

Should You Sell Your Home in Retirement?

Updated Jun 7, 2024

Home ownership accounts for nearly half of middle-class household wealth. We outline reasons for and against selling this asset in retirement.

Understanding Tax Loss Carryforwards

Updated May 31, 2024

Tax loss carryforwards allow you to reduce your tax burden in future years. Learn more about how it works here.

Understanding the Nasdaq Composite Index

Updated May 24, 2024

The Nasdaq Composite is a well-known market index that tracks nearly every stock in the Nasdaq exchange. Learn more here.

What Is the Rule of 55?

Updated Jun 6, 2024

The rule of 55 allows you to withdraw funds from your workplace retirement plan penalty-free. Learn how it works here.

Retirement Security Rule: What It Means for Investors and Advisors

Updated May 17, 2024

The Retirement Security Rule introduces new changes to the retirement advice industry. We outline what it means for investors and advisors.

529 Plans vs. UGMA/UTMA Accounts for College Saving

Updated May 17, 2024

529s and UGMA/UTMA accounts are both common ways of saving for your kid’s college education. We break down their differences and advantages.

Understanding FINRA

Updated Apr 26, 2024

FINRA is an organization that regulates brokers and U.S. capital markets. We break down how it works and what it does here.

What Is a 403(b)?

Updated Jun 7, 2024

403(b)s are tax-advantaged retirement accounts for public sector and non-profit employees. We explain how they work and their pros and cons in this article.

Cash and Cash Equivalents: What to Know

Updated May 31, 2024

Cash and cash equivalents are a primary type of asset class that offer flexibility and stability. Learn more about them and how they work.

Retiring Abroad: What to Know

Updated Apr 19, 2024

Retiring in another country can be rewarding and stressful. We explain six details to consider before moving abroad.

Understanding the Russell 2000 Index

Updated Apr 12, 2024

The Russell 2000 is a market index that tracks 2,000 small-cap companies in the nation. Learn why it’s important and what criteria it uses in this article.

What Is a Conservatorship?

Updated Apr 5, 2024

Conservatorships allow a court-appointed individual to manage another person’s affairs. Learn how they work in this article.

How Age and Time Horizon Impact Investor Decisions

Updated Apr 8, 2024

Many factors influence the decisions investors make. This study examines how age and time horizon affect reactions after a sharp market drop.

Separately Managed Account (SMA) Basics

Updated Mar 22, 2024

Separately managed accounts are a personalized investment advisory service, often for high-net-worth clients. Learn how they work here.

SigFig Review

Updated Mar 15, 2024

SigFig is a robo-advisor with more than $2 billion AUM. We review what you need to know about the company and its services here.

Ellevest Review

Updated May 17, 2024

Ellevest is a robo-advisor and wealth management company for women. Learn more about how it works in this review.

Cerity Partners Review

Updated May 17, 2024

Cerity Partners is a wealth management firm with over $50 billion AUM. This page reviews its services and reputation in-depth.

Understanding the Dow Jones Industrial Average (DJIA)

Updated Mar 15, 2024

The DJIA is a market index that tracks 30 of the most successful U.S. companies. We explain what it is and how it works here.

Mercer Global Advisors Review

Updated Apr 5, 2024

Mercer Global Advisors is an RIA firm that offers financial planning and investment management. We review the firm and its services in this article.

What Is a Chartered Retirement Planning Counselor (CRPC)?

Updated Feb 23, 2024

CRPCs are professionals that can help you plan for retirement, as well as life after. In this article, we explain what they do and how to find one.

Portfolio Rebalancing: What to Know

Updated Mar 8, 2024

Rebalancing helps keep your portfolio on track toward your objectives. Learn more about how it works on this page.

LPL Financial Review

Updated Feb 23, 2024

LPL Financial is a large RIA and broker-dealer with over $360 billion AUM. This page reviews its services, fee structure, and reputation.

What Is a Unit Investment Trust (UIT)?

Updated Apr 5, 2024

Unit investment trusts (UITs) are funds that invest in a specific set of securities. We break down how they work in this guide.

CIBC Private Wealth Advisors Review

Updated May 17, 2024

CIBC Private Wealth Advisors is an advisory firm with over $50 billion AUM. This page reviews its services, fee structures, and reputation.

Mariner Wealth Advisors Review

Updated Feb 9, 2024

Mariner Wealth Advisors is a large RIA firm with offices in 34 states. This page reviews its services, fee structures, and reputation.

Creative Planning Review

Updated Jan 26, 2024

Creative Planning is a large investment advisor firm with over $150 billion AUM. We review its services, fee structures, and reputation here.

Wealth Enhancement Advisory Services Review

Updated Jan 26, 2024

Wealth Enhancement Advisory Services is an RIA firm with over $55 billion AUM. This page reviews its services, fee structure, and reputation.

Morgan Stanley Core Portfolios Review

Updated Feb 16, 2024

Offered via the E*TRADE Platform, Core Portfolios is Morgan Stanley’s robo-advisor product. Find out how it works in this review.

CAPTRUST Advisor Review

Updated Mar 22, 2024

CAPTRUST is an advisory firm exceeding $700 billion AUM. We review its services and fee structures in detail here.

How Emergency Funds Work

Updated Jan 12, 2024

Emergencies often come without warning and at a high cost. Find out how you can set money aside and plan for them here.

Voya Investment Management Review

Updated Jan 19, 2024

Voya Investment Management is a large advisory firm with over $230 billion AUM. This page reviews its services and fee structures.

MFS Investment Management Review

Updated Jan 19, 2024

MFS Investment Management is an advisory firm that exclusively serves institutional investors. We review the company and its services in this guide.

Pros and Cons of Hiring a Financial Advisor

Updated Dec 22, 2023

Employing the services of a financial advisor can give you peace of mind as you build your finances. But it’s not always for everyone. Learn why here.

Fidelity Go Review

Updated Dec 8, 2023

Fidelity Go is a robo-advisor with automated investing and portfolio rebalancing. Find out how it works and how much it costs in this review.

SoFi Wealth Review

Updated Dec 1, 2023

SoFi offers automated investment management and financial planning. Learn more about how it works in this review.

How Financial Advisors Help Small Businesses

Updated Nov 23, 2023

Learn more about the various ways financial advisors can help you optimize and manage your small business.

What Are Alternative Investments?

Updated Dec 8, 2023

Alternative investments have different features from traditional assets, such as stocks or bonds. Find out how they work in this article.

How Compound Interest Works

Updated Jan 9, 2024

Compound interest can significantly increase your savings over a long period of time. Learn how it works here.

Retirement Planning for HENRYs

Updated Feb 16, 2024

Are you a high earner without a lot saved up? Learn more about the steps to take to set yourself up for retirement.

T. Rowe Price Advisor Review

Updated Nov 3, 2023

T. Rowe Price is a large financial services company with over $1 trillion AUM. Read more about its advisory products and fee structures.

Empower Advisor Review

Updated Oct 27, 2023

Empower offers a range of financial advisory services for many types of clients. Learn about the firm’s products and fee structures here.

Discretionary vs. Non-Discretionary Management

Updated Feb 9, 2024

Learn more about the difference between discretionary and non-discretionary portfolio managers and why it’s important.

How Divorce Affects Retirement

Updated Feb 9, 2024

Find out how a divorce can drastically affect your retirement plan, and why a professional can help in this article.

Lincoln Financial Advisors Review

Updated Mar 22, 2024

Lincoln Financial Advisors offers asset management and financial planning services. Learn more about the company here.

What Is the FIRE Movement?

Updated Nov 10, 2023

The FIRE Movement is a popular strategy for retiring early. Learn how it works and its pros and cons here.

Wells Fargo Advisors Review

Updated Mar 22, 2024

Wells Fargo Advisors is a well-known advisory firm with over $500 billion AUM. This page reviews its services, fee structures, and more.

Pros and Cons of Retiring Early

Updated Apr 19, 2024

Retiring early can give you lots of free time to do what you want. However, it can also have some drawbacks. Learn more in this article.

Fisher Investments Review

Updated Dec 29, 2023

Fisher Investments is an advisory firm with well over $200 billion AUM. This page reviews its services, fee structure, and reputation.

Ameriprise Advisor Review

Updated Apr 5, 2024

Ameriprise is a brokerage and investment advisor firm with over $1.7 trillion AUM. This article reviews its services.

How to Become a Financial Advisor

Updated Dec 8, 2023

Learn about the qualifications, education, and experience financial advisors need before they serve clients.

Advance Healthcare Directives: What to Know

Updated Oct 27, 2023

Healthcare directives can help you ensure you get the treatment you want when you can’t communicate. Learn how they work here.

What Is Tax-Loss Harvesting?

Updated Apr 22, 2024

Tax-loss harvesting can help you offset taxes on capital gains. We break down how it works in this article.

What Is Portfolio Management?

Updated Mar 8, 2024

Managing a portfolio often necessitates the skills and expertise of a professional. Learn more about how it works here.

Form ADV: A Detailed Overview

Updated May 17, 2024

Form ADV reveals information about an advisor’s compensation, AUM, and more. Learn what it is and how to look it up here.

Investing in Gold: What to Know

Updated Jun 7, 2024

Adding gold to your portfolio can help you hedge against inflation and diversify. Learn the benefits and disadvantages here.

What Is a Flat-Fee Financial Advisor?

Updated Nov 23, 2023

Flat fees are one of the most common payment structures individual advisory professionals and firms use. Learn more about how they work here.

What Is a 529 Plan?

Updated Jun 7, 2024

Discover how a 529 savings plan can help you put away and invest money for your children’s college tuition.

What Is a Registered Investment Advisor (RIA)?

Updated May 17, 2024

Well-versed in providing financial advice, RIAs must register with the government and follow a fiduciary standard. We define them here.

Types of Asset Classes

Updated May 31, 2024

Asset classes contain investments with similar risks, rewards, and laws to follow. Find out more about the different types on this page.

What Is Diversification?

Updated Mar 22, 2024

A diverse investment portfolio can help you effectively manage risk and generate stable returns. Find out how it works in this article.

Power of Attorney: What It Means

Updated Sep 15, 2023

Entrusting someone with power of attorney (POA) can help ensure your wishes are met if you can’t communicate. Learn more.

What Is Probate?

Updated Feb 2, 2024

Probate is the legal process of settling someone’s estate after they pass away. Learn more about it and how it works.

What Are ETFs?

Updated Jun 7, 2024

ETFs enable you to diversify your portfolio with many different securities. Find out more about how they work in this article.

What Is a Beneficiary?

Updated Feb 2, 2024

Naming beneficiaries allows you to pass on your assets beyond your lifetime. Learn how to choose them, as well as the different types here.

Talking to a Financial Advisor? What to Know

Updated Mar 22, 2024

Meeting with a financial advisor requires some preparation. We cover what you need to do before you talk to your professional.

What Are Stocks?

Updated May 31, 2024

Stocks are a popular asset that allow you to own a piece of a large company. Learn how they work and about their pros and cons here.

Passive Real Estate Investing Basics

Updated Mar 8, 2024

Investing in real estate doesn’t always involve flipping or renting out houses. Find out how to add passive real estate to your portfolio.

What Is a Trust?

Updated Sep 15, 2023

Trusts allow you to protect your assets both during and past your lifetime. This article details how they work and the different types.

What Are Index Funds?

Updated Jun 7, 2024

Index funds are passive investments that often provide predictable long-term returns. Find out how they work in this article.

Risk Management in Financial Planning

Updated Mar 22, 2024

Navigating risk is an important part of financial planning and investment success. We break down how it works here.

What Is a 401(k)?

Updated May 24, 2024

401(k)s are a way many people save for retirement through their employer. This article will explain how they work.

CFAs vs. CFPs

Updated Feb 9, 2024

CFAs and CFPs are both highly respected financial professionals. But they’re not the same. Learn more about their differences.

What Is a Certified Financial Planner (CFP)?

Updated Feb 23, 2024

Certified financial planners (CFPs) can help you effectively plan your finances. Learn more about them here.

What Is a Chartered Financial Analyst (CFA)?

Updated Nov 23, 2023

Chartered financial analysts (CFAs) have significant education and experience in investment management. Learn more about them here.

How to Choose a Financial Advisor

Updated Dec 21, 2023

Finding a financial advisor is tough with so many options on the table. This article will help you get started and narrow your search.

What Is a Financial Advisor?

Updated Apr 26, 2024

Financial advisors can help you manage your money responsibly. Find out what they do, how to find one, the cost to hire one, and more.